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By Lola Blu began as a happy accident during my sophomore year of high school. I’ve always been someone who loves reworking, cutting things up, and breathing new life into old pieces. Living just a few blocks away from Canal Street in New York City, I decided one day to purchase a "knockoff" handbag and paint it for myself and what started as a playful passion project unexpectedly turned into my very own small business.

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Running By Lola Blu was my crash course in entrepreneurship. I had to learn how to manage every aspect of running a business from scratch. From marketing and managing profits to customer service and sourcing materials, I did it all. By the time I graduated high school, By Lola Blu had become a driving force and a defining part of my creative journey.

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I spent my first two years of university studying Fashion Business in Florence, Italy. During that time, I focused on my studies, immersed myself in the culture, traveled, and found inspiration in every corner of the world.

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Now, By Lola Blu is back and better than ever. Each piece is designed to capture the client’s individuality, ensuring every bag is a true original. Everything I create is tailored to your preferences, making it exclusively yours.

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By Lola Blu is more than just a brand; it’s a celebration of originality and the beauty of being ONE OF ONE.

 

Thank you for being part of this journey with me.

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Yours truly, 

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2025 by Lola Weiswasser

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